Is that not the goal of all marketing, advertising, business development and sales? To simply get new clients? It isn’t that simple, though. There are a lot of factors that come into play that effect the quality of the new client you are bringing in.

  • Are they an ideal, target client, or are they a costly outlier?

  • What was the cost of acquiring the new client from a lead generation perspective?

  • How much time did you have to spend in the sales process qualifying and “selling” to that client before they converted?

At Zanetti Consulting, our Marketing, Lead Generation and Business Development practices focuses on not just performing the service for you, but understanding your business to generate the best possible Marketing, Lead Generation and Business Development practices for business. We call the process the Transparent Boom.

 
 

Search Engine Marketing

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Social Media Marketing

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Review, Directory and Reputation Management

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